Advice for Life is a client-centric approach to financial planning reflecting your priorities and specific life circumstances.

It is a planning process that we at SJF Investment Management and our clients embark on together. By helping our clients articulate their aspirations, we're better able to understand where they are now, and together, we develop a road map to pursue their goals.

We believe adopting a systematic approach that focuses first on your life goals and aspirations may improve the chances of achieving the future you envision.



The Process


Before we get down to crunching numbers, we'll talk about the things most important to you—family, community, pastimes, church, etc. We’ll ask a lot of questions about what you’re really thinking, feeling, worried about, your experiences with money, and what you've accomplished so far. Together, we’ll figure out where you are now.



Based on what we discuss in the Discovery phase, we will assess your personal situation, gauge where you are, now, relative to your life goals and priorities, and consider what gaps exist. We will weigh the financial implications of each goal we discuss and construct the framework for a plan that supports them.



The benefit of a holistic planning process is it provides a comprehensive view of all areas of your financial life. During this phase, we will recommend specific solutions to help match each of your goals. This is where we implement your customized plan.



Just when you make plans, life happens—and events large or small can change everything. The monitoring stage incorporates tracking systems to keep your plan on target. We'll help you plan for the unexpected, anticipate change, and adjust plans over time, as necessary.


Sherman Fernandes | Financial Advisor| Rome, Georgia

SJF Investment Management, Investment Management, Financial Planning, Wealth Managment, Sherman Fernandes, Rome, Georgia


4 Pike Street NW

Rome, GA 30165


T: 706.622.3226


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The LPL Financial representative associated with this website may discuss and/or transact securities business only with residents of the following states: IL, NY, FL, TX,GA.

Securities offered through LPL Financial, member FINRA/SIPC. Investment advice offered through Level Four Advisory Services, LLC, a registered investment adviser. Level Four Advisory Services, LLC and SJF Investment Management are separate entities from LPL Financial.


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